Community research report
The CSIRO Australian Egg Industry Community Research Report was released on 30 October 2018 and can be downloaded by clicking on the image above.
Australian Eggs commissioned the research to gain a better understanding of the relationship between the egg industry and the community. The report describes the key findings from a national survey conducted by the CSIRO in August and September 2018.
The community survey comprised a representative sample of Australians collected through a research panel and an open sample that accessed the survey through the CSIRO and Australian Eggs websites. The appendix to the report contains further detail on the responses from each survey sample.
The report is structured around four key focus areas that were identified as posing sustainability challenges for the Australian egg industry. They are:
- The lives of people
- Animal welfare
- The environment
- Economic viability
The role of the CSIRO was to bring the voice of the community into each of these four key areas. Together, they provide an insightful account of how the Australian population views the egg industry and provide pathways for the Australian egg industry to develop deeper levels of trust and acceptance.
Australian Eggs will detail how the egg industry is responding to these research findings in its first Sustainability Framework Report in February 2019.
The Australian Egg Industry Sustainability Framework has been developed to provide for productive engagement with the Australian community and set a course for continuous improvement.
Transparency is the cornerstone of building community trust and acceptance. Industries are constantly evolving and people want access to accurate information to know how their food is produced or products manufactured.
Community expectations are constantly evolving too and this extends beyond mainstream consumer purchasing decisions to much broader questions about how industries conduct themselves.
In response to this dynamic, Australian Eggs approached the CSIRO to conduct a large-scale, comprehensive research program. The research was intended to provide the egg industry with a better understanding of community attitudes and communities with a better understanding of the egg industry.
Timeline of activity
The process is being driven by Australian Eggs but the research was conducted independently by the CSIRO. Put simply, the CSIRO does the research and the egg industry decides what to do with it.
The community is the Australian public. The process explored community views on egg industry issues through a statistically representative sample of 5,500 people as well as an ‘open call’ to participate for anyone that was interested.
Australia’s leading science agency conducted the research by engaging with stakeholders directly, collecting survey data, analysing it and providing it to Australian Eggs in a useable format. While the CSIRO is being paid by Australian Eggs to conduct the research, the CSIRO governance structure protects research integrity and the independence of its science outputs.
Australian Eggs is the research and development corporation for the egg industry and it will support the CSIRO by providing information about the industry and making the research outputs publicly available. After the work of the CSIRO is completed, Australian Eggs will engage with industry stakeholders to ensure the Sustainability Framework Report has their input.
The egg industry includes egg farming businesses and other businesses along the supply chain such as veterinarians, feed companies and representative bodies. Australian Eggs commits to transparent reporting of the CSIRO’s findings so interested parties can understand why and how the egg industry is responding to the research.
The CSIRO's research is a deep-dive into the sometimes conflicting factors that influence community perceptions, such as carbon footprint, cost of food, animal welfare and economic contribution. All industries have impacts at some level and the goal of the research is to examine the issues, both positive and negative, from multiple angles to form a 3D picture of the relationship.
The research will be conducted on an annual cycle over 3 years to examine whether the relationship between the egg industry and communities across Australia is changing.
The CSIRO began by undertaking background research on the egg industry to gain an understanding of the relationship between the egg industry and communities prior to May 2018. The researchers then interviewed industry and external stakeholders to hear the views of interested parties along the supply chain. The interview responses were analysed and the common themes that emerged were used to develop the survey.
The CSIRO's Australian Egg Industry Stakeholder Engagement Summary Report can be downloaded by clicking on the image below.
Learn more and have your say
Visit the CSIRO’s website to sign-up for updates.
If you have any questions about the Sustainability Framework, please get in touch via firstname.lastname@example.org or (02) 9409 6999.
Any concerns about the conduct of this project can be raised with the CSIRO’s Manager of Social Responsibility and Ethics via email@example.com or (07) 3833 5693.